BMW marked a cultural milestone by unveiling David Hockney’s legendary 1995 BMW Art Car at the debut Art Basel Qatar, running February 5-7 in Msheireb Downtown Doha. As the event’s global Associate Partner, BMW elevated the experience through Alfardan Automobiles’ premium VIP fleet and a dedicated BMW Lounge at M7 for immersive art-car displays.
Hockney’s Masterpiece Unveiled
Positioned prominently at Sahat Wadi Msheireb Plaza, the Hockney Art Car captivates with its revolutionary X-ray aesthetic, exposing the car’s inner workings, driver, dachshund companion Stanley, and a vibrant green landscape symbolizing speed and fluidity. Alfardan CEO Omar Alfardan praised the collaboration as a transformative step for Qatar’s burgeoning creative ecosystem, fusing automotive innovation with fine art.
Exclusive BMW Lounge Events
The Lounge features a high-profile opening reception with artist Christoph Niemann, Bard College’s Tom Eccles, and BMW’s Prof Dr Thomas Girst, exploring Hockney’s Swinging Sixties pop art roots and his reimagining of vehicles as pure sculptural statements. This builds on the 2025 BMW Art Car World Tour’s Warhol exhibit in Dubai, amplifying art-mobility conversations across the region.
