India’s Government e-Marketplace (GeM) marked seven years of its SWAYATT initiative with explosive growth, as orders from women entrepreneurs ballooned from Rs 1,265.62 crore in FY19 to Rs 83,323 crore in FY26—a staggering 65-fold increase. Startup orders similarly skyrocketed from Rs 497.24 crore to Rs 54,005.8 crore, empowering micro enterprises, youth, and self-help groups in public procurement.
SWAYATT’s Mission for Inclusive Procurement
Launched in 2019, SWAYATT democratizes access to government markets via GeM’s digital platform, bridging emerging sellers with buyers while boosting finance and value addition. GeM CEO Mihir Kumar hailed it as a vision for inclusive procurement, crediting digital tech for connecting grassroots ventures directly to opportunities.
Success Stories Fuel Momentum
Entrepreneurs like Club First Robotics and Surprise Someone shared testimonials on scaling via GeM, highlighting eased market entry and growth. The platform sustains expansion through outreach, training, and transparent systems, fostering MSMEs nationwide.
